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NIKE ACG JACKET CONCEPT

Project type

Personal Project

Role

Lead Designer

Date

2023

Nike ACG Parka Concept is a project aimed at creating a parka jacket for the upcoming winter product line from Nike ACG. Designed with outdoor enthusiasts in mind, the jacket features subtle colors and organic patterning, perfect for those who love to explore during frigid temperatures. With a consumer focus on 20-30 year olds who are adventure-seekers, explorers, and fans of streetwear, this project is sure to appeal to those who value both style and functionality in their outdoor gear.

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